ASYA BLUE CATCHING UP WITH CONNECTED EVENTS MATTER
NEW YORK-BASED: CREATIVE DIRECTOR, ART DIRECTOR GRAPHIC DESIGNER, VISUAL IDENTITY • ADVERTISING PUBLISHING • PACKAGING • ENVIRONMENTAL • EXHIBIT • SOCIAL MEDIA
Hello, Connected Events Matter followers. My first name may appear tricky (pronounced Ah-Sha), but my design philosophy and approach to every project are simple, straightforward, and client-centered. I bring a thoughtful, organized, multi-discipline background to the creative process. There is no logo refresh or book project too small nor brand launch or multi-media campaign too large for my team and me to manage and execute at the highest level. I not only lead and design, but I author a creative narrative that helps to evoke the emotion of a brand or project. I constantly strive for my clients to feel listened to, and I wear my crown for being the “consummate communicator with record-breaking response times” very proudly.
My love of the creative process is only rivaled by the relationships I have cultivated. A collective of clients who are now friends, friends who have become colleagues, and former students who are collaborators. From designers to developers to copywriters, I invest in and surround myself with people who share a common purpose: work hard and do good. I enjoy taking on pro-bono projects that are particularly meaningful to my close-knit creative family. I also love the time I spend each week in the classrooms of local colleges and universities, helping to build the knowledge, passion, and portfolios of the next generation of art and graphic design professionals.